"I plan to use Eleven PR again and would recommend them to anyone who is very particular about getting superior results."

- Ken Neale, Town of East Gwillimbury (Media training client)

 

 

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Testimonials

Superior service leads to satisfied clients. Here's a sampling of feedback from some of the organizations we've worked with: 


Manulife Financial

"Warren was the writer for Manulife's Public Accountability Statement for 2009. We had just changed direction in our brand and he was extremely adaptable to helping us figure out in a creative manner how to tell our story effectively but still be on brand. He was a pleasure to work with and I would not hesitate to work with him again. He 'gets' it. He's smart, intuitive, creative and most importantly, he listens."

Sarah Saso, Director Community Relations at Manulife Financial

 

 Maritime Life Assurance Company

"Warren is a seasoned communications professional with a gift for understanding the nuances of media relations. He uses this knowledge to provide valuable advice and insight to his clients so they can effectively and proactively communicate their message or manage an issue. Warren contributed to an important visibility strategy for Maritime Life, heightening the company's brand in markets across Canada and essentially putting the company on the radar of the media and business community in a way that hadn't been done in the past. He coached managers on media relations and developed an impressive system for tracking and evaluating the company's media relations efforts. I have since been impressed with Warren's work in the area of social media -- not surprisingly he has anticipated the benefits of this new way of communicating and is helping his clients realize those benefits. I wholeheartedly recommend Warren!"

Heather Spidell, Manager, Corporate Communications

 

Ontario Veterinary Medical Association

"Warren provided media training for our executive board members. He put everyone at ease, explained his approach thoroughly and gave everyone a chance to test out their skills - providing constructive criticism to each individual. It was a valuable exeercise delivered by someone with demonstrated experience and confidence in his field."

Melissa Carlaw, Manager of Communications and Public Relations

 

 Manulife Financial

"Warren does excellent work - comprehensive and always well-thought out. He is flexible and adaptable to changing circumstances, bringing a sense of humour and a can-do attitude to the situation. I really enjoy working with Warren and would definitely ecommend his work."

Debbie Gonsalves, Director, Brand Communications

 

 The Travel Corporation

"Warren has provided us training on communications and media relations. Not only informative, but fun and interesting. I actually attended the trainnig a second time around in order to ensure that I gained as much as possible from his session. Warren is extremely knowledgeable in his area of expertise and generous in sharing his knowledge and insights. Training is broken down into digestible components of practical infomration, examples and role-playing scenarios. He is very adept at making participants feel comfortable while underlining the importance of good media and communications training. I have already successfully used the skills and techniques acquired through Warren's workshop and recommend him highly for these sessions and for his firm grasp in the communications and media relations field."

Jeff Element, President

 

 RBC Royal Bank

"Warren is a consummate and full-service communications professional. I have hired him repeatedly for a wide range of services (from white papers to media training) and he always exceeds expectations, whether in terms of speed, writing quality or business insights - and frequently all three at once. Quite simply, Warren is known in our shop as a partner who delivers, and who makes us look good every time."

Martha Hancock, Senior Manager, Marketing, Business Financial Services

 

 RBC Dexia Investor Services

"Warren Weeks gets things done. You can always count on him to deliver what he says he's going to deliver - on time and consistently meeting the agreed requirements of the project at hand. He's very competent. His focus is always on the client. And he is a true professional of the highest integrity."

Murray Bender, Director, Marketing

 

RBC Dexia Investor Services

"The finest marketing communications provider I have dealt with in more than 15 years in the financial services industry."

Mark Fieldhouse, Director, Technical Sales and Relationship Management

 

Conservation Ontario

"Working with Warren couldn't have been easier. With very little consultation he developed an entertaining, relevant and issue-specific media training workshop that appealed to a wide variety of staff, media experience levels and geographically diverse member organizations. He was able to balance theory with practice and provided participants a strong base with which to face the media. We'd work with him again and recommend him to any sector. He not only knows his stuff, he knows how to captivate an audience. We received nothing but praise for the workshops and session evaluations were through the roof."

Tina Kilbourne, Source Water Protection Communications

 

Loblaw Companies Ltd.

"Eleven PR came to Loblaw at the perfect time. With a newly-expanded Public Relations and Corporate Affairs team in place, the opportunity to synchronize messaging and hone critical thinking and interviewing skills was welcome and necessary.

From the get-go, Warren and his team intrigued us and forced us to examine our own perceptions of media interactions, including analyzing our interview skills and coping mechanisms for potentially stressful situations that arise in our industry. The opportunity to learn through discussion topics created by our own team was helpful and a great learning for how we can improve in future media relations. In addition, partnering us up to deal with media inquiries unrelated to our exact field at Loblaw was challenging and enabled all team members to catch a glimpse of how other team members functioned and how we can perhaps be of future assistance to each other.

The mock TV and telephone interview scenarios were both challenging and fun. Despite that fact that it was clearly a fabricated interview, Warren and the team did an excellent job at simulating the real-life pace of a difficult media interview and helped to pinpoint both positive behaviors (verbal and body language) and offered constructive criticism in their analysis of our responses.

All in all, Warren created an extremely positive, helpful session and managed to hold the entire team's attention despite the length of the all day session, with his knowledge, humour and enthusiasm. The team benefited greatly from their training and looks forward to applying their tips in real-life scenarios."

The Communications Team at Loblaw Companies Limited

 

Lake Simcoe Region Conservation Authority

"Warren conducted a media training session for our senior executives at a time when engaging the right trainer was important to help us plan for dealing with some rather sensitive issues. Warren was absolutely the right choice. He worked with us to develop content that was just what we needed. His simulated interviews of our executives gave them the personal experience with a variety of journalistic questions and potential traps. His advice and critique were supportive and thoughtful, evidence of his thorough understanding of the media and how our organization should plan for engagement that will help us achieve our goals. I plan to use Eleven PR again and would recommend them to anyone who is very particular about getting superior results."

Ken Neale, Manager, Corporate Communications

 

Dynea

"Our company hired Warren to conduct media training for three senior staff members. As a chemical company operating 14 manufacturing plants across North America, we needed trained senior people to handle media relations in potential crisis situations. By listening to our requests in a preliminary interview, Warren customized the training to reflect the needs and concerns of our company. The participants were impressed with how informative the session was and found practicing simulated interviews very beneficial. We can confidently recommend Warren as a professional media training consultant and expert in his field."

Rebecca Perkins

 

Community Care Durham

"I was extremely pleased with the high professional standards and creativity Warren portrayed throughout our training session. He provided us with a customized program based on an assessment of our needs, and worked with us to ensure we had a solid understanding of the principles of media relations and presentation techniques. I felt the role playing exercise was particularly beneficial, and I was impressed with Warren’s ability to create a realistic environment for this process. I would not hesitate to recommend Warren Weeks for media training, and I would certainly use his services again."

Brent Farr, Executive Director

 

Sanofi Pasteur

"The media interview simulations were extremely valuable and were about as good as it can get without conducting a real interview. The use of examples from the media also really helped. It was a good mix of learning and entertainment."

Sean Marsell, Manager, HSE Systems

 

Conservation Ontario

"Participants in Warren's Media Training workshop that we hosted indicated that the scenarios used by organizers were relevant to the participants' organizations and personal responsibilities; helped to improve their ability to manage media inquiries and provided skills that they will be able to use on a regular basis. Warren was a well organized and personable facilitator."

Jane Lewington, Marketing and Communications Specialist

 

 AIM Environmental Group

"We were impressed by the level of service and detail that Warren brought to our training session and would certainly recommend Warren to other groups that require assistance in dealing with the media for press releases, interviews and public relations."

Jim Skeoch, Senior Sales Specialist